Frequently asked questions

GROW is an automation and AI platform for e-commerce brands, built on 25+ years running Google Ads for some of the world's biggest brands. We've trained GROW's AI on the workflows we refined over that time with real client data. The goal is simple: automate profitable advertising on Google Shopping.

It builds, launches and runs your Google Shopping campaigns for you. GROW works out the true cost and margin of every product, sets a profit-based bid for each one, and its AI agents keep bids, budgets, products and your feed optimised every day.

Most tools chase revenue with one blended ROAS. GROW is profit-first: it back-solves a unique bid for every product from your real costs — COGS, shipping, fees and returns — so you grow sales while protecting margin. You set the strategy; AI agents do the daily work.

GROW started as an agency in 2016. Agencies then used us to do the work for their clients. Since then we've evolved into a software platform so more brands can get direct access to our workflows. Our software also scales with any size client, so headcount is never a limiting factor.

Yes. GROW can manage the entire process for you. Connect your Google Ads and Merchant Center accounts (a simple 1-click setup) and GROW builds profit-optimised campaigns and manages them for you every day — so you don't have to. Our software can also be used by your own internal team or agency.

Not today. GROW is focused on Google — Shopping and Search — where our profit-first automation delivers the most. Amazon, TikTok and other channels aren't supported yet.

One simple monthly fee (covering storage, AI compute and managed support) plus a small pay-per-sale fee — only charged once you've covered the monthly fee, and typically cheaper than a payment-processing fee. Create a free account to see current pricing.

There's no lengthy contract. GROW is a simple monthly plan — you're never locked in.

Cancel any time from your account. No cancellation fees and a simple 30-day notice period.

Minutes. Connect your Google accounts, confirm your product costs, and GROW builds your first campaigns — no lengthy onboarding.

A Google Ads account and a Google Merchant Center account with your product feed. Sign up with the Google account you use for both and GROW handles the rest.

Yes. Create an account and launch the live demo — the full platform pre-loaded with example data, no connection or card required. Take your time and click around.